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Whether you’re aiming to comply with certain diversity regulations or just looking to be a better community partner, it’s necessary to realize that workforce and targeted business diversity are extremely important to your business’ prosperity.

Stephen Covey once said, “Strength lies in differences, not in similarities.” Diversity breeds innovation and will bring a variety of differing approaches and viewpoints to the table. This gives your business the opportunity to explore an assortment of theories and ideas, leading you to make well-rounded and well-informed business decisions.

Diversity also shows that your business is inclusive. When you’re diverse, you’re passionate about providing equal opportunities to people and businesses of all shapes and sizes and fostering a business that is reflective of the community that supports it.

Social good and a solid business reputation are great things, but what about your bottom line? Diversity is a key ingredient to your business’s continued development and financial success.

A Forbes study has identified workforce diversity and inclusion as a key driver of internal innovation and business growth. First, diversity leads to high-quality problem-solving. Research from the Proceedings of the National Academy of Sciences of the United States of America indicates that a group of diverse problem solvers can outperform a group of high-ability problem solvers. Secondly, diversity can lead to an increased customer base, as it can impact your organization’s general appeal. Your customer’s needs are diverse; your business should be too.

AFF Research will assist your organization in making the best decisions regarding diversity, by looking at your individual business needs and how diversity is relevant to your organization. While we are passionate about diversity, we don’t believe in just diversity without quality service. We know you need to remain competitive as a business, and will help you find targeted firms that are qualified and capable. We’ll sit down and discuss your goals and objectives, and build a diversity case that is thorough and detailed so that you can present a solid proposal to your business leaders.

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Diversity [dih-vur-si-tee]


The quality or state of having many different forms, types, ideas, etc.

The state of having people who are different races or who have different cultures in a group or organization

– 2014 Merriam-Webster Dictionary –

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